Everything for the hip-hot mama... and baby!
The Milky Way was born out of the sheer panic and bewilderment we wrestled with after the birth of our first child, Zeke.   During his first few weeks, we stumbled through “Nursing Boot Camp,” “Inept Diaper Change 101” and the best crash-course of all – “The Fussy Baby Primer: Learning to Sleep While Standing Up.”  We ran hither and yon, here and there and everywhere in between picking up this nursing pillow, that nursing bra, this baby bottle and nipple, that child-care book, this swaddling blanket, that anti-colic formula. Then one day, it hit us like a ton of bricks – this would be so much easier if all these items were attainable in one location, especially during this most chaotic chapter in our lives!

So we set to work developing The Milky Way, first a bricks-and-mortar store in Charlotte, NC, then another storefront within the Carolinas Healthcare System and now… HERE ONLINE!

Our parenting products are carefully hand-picked to make parenting easier and more rewarding.  Our nursing apparel collection is certain to make any new mom feel like a brand new woman again – there’s no reason a mom can’t nurse AND look fabulous!  The Milky Way is also committed to a brighter future – we aim to start the next generation of leaders out in life looking like a million bucks!  The Milky Way has had for the last 3+ years the cuddliest layette, the cutest infant and the coolest toddler clothes in town… and now, with the magic of the World Wide Web, ANYWHERE ELSE AROUND!